Jakarta – PT Indofood CBP Sukses Makmur (Indofood CBP) again participated in the Jakarta Fair Kemayoran exhibition held from May 22 to June 30, 2019 at JIEXPO Kemayoran, Jakarta. Carrying the theme “Unite at Indofood’s House”, at this exhibition Indofood still presents a number of areas, one of which is a gaming corner with the theme Good Luck Have Fun (GLHF).
Head of Consumer Engagement, Indofood CBP Corporate Marketing Fierman Authar said, the gaming corner area was presented as a manifestation of Indofood’s support through the Pop Mie brand towards the development of eSport in Indonesia.
“This GLHF corner is specifically presented by Indofood House for visitors to the Jakarta Fair Kemayoran 2019 to be able to watch live, even feel the excitement of playing together with the professional eSport team players,” said Fierman Authar, at the Jakarta Fair Kemayoran, Jakarta, Sunday ( 6/16/2019).
On June 16, 2019, Indofood House presents the eSport Main Together (MaBar) event with the EVOS team for the Mobile Legend game. Then on June 23, 2019, similar activities will also be held with the RRQ team.
“In Indonesia, eSport is quite a demand and is growing rapidly. Last March, we also supported the ESL eSport competition. This time at the Jakarta Fair Kemayoran, we present gaming corner for meet and greet and MaBar activities with a professional eSport team, “said Fierman Authar.
Since the beginning of 2019, Fierman said that Indofood through the Pop Mie brand has also become a sponsor for the EVOS and RRQ teams. “These two eSport teams are big teams and can have a positive impact. By giving support to them, we hope this can inspire young people to do positive things, “added Fierman Authar.
On the same occasion, Angelica, an ambassadors brand of EVOS, also greatly appreciated the support provided by Indofood through the Pop Mie brand . Moreover, Pop Mie is also considered to be suitable with eSport fan characters, the majority of whom are millennials. “We really appreciate and are proud because we can be part of the Indofood extended family,” Angelica said.